Re-target Your Callers via Facebook Ads
With Facebook advertising integration, you can convert your inbound callers into your Facebook Ad Audience. And, you can run ads on Facebook specifically targeting this custom audience. Custom Audience Targeted ads result in higher CTR, lower CPC hence better ROIs 👍🏼
To give you an example, if someone calls you to enquire about the properties you selling, within 30-45 minutes of the call, you will be able to target your caller with a targeted ad on Facebook. This will result in higher brand recall & increase the chances of conversion.
- CallRoot account ( Not registered yet? Sign up for CallRoot).
- Facebook account with ads enabled.
Follow the following integration steps:
Step1- Login to your CallRoot account as an Administrator.
Step2- Click on the Integrations tab on the sidebar.
Step3- Look for the Facebook Integration from the list of Integrations.
Step4- Click on the “Connect” button.
Step5- Click on “Continue as” in the pop-up window to grant access to your basic profile information.
Step6- Click on “OK” in the pop-up window to allow us to manage your ads (more specifically your audience).
Step7- Now Select the Ad you want us to manage from the dropdown list.
Step8-That’s all. Now, all your leads will be converted into your custom audience in your Facebook Ad.