Dynamic Number Insertion for Google to track calls from visitors
Track visitors arrivingn on your website using quick integration by CallRoot - using dynamic number insertion which assigns each number to unique visitors on your website and also track the source of the visitor.
A unique phone number is assigned to the visitor which track sources, such as Google AdWords, Yahoo Organic, Yelp, Facebook, or any other website, so that when they call on the number shown to him, you will know from where the visitor has came to your website. The correct tracking number will be displayed everywhere a phone number appears when a user reaches your website via one of those sources and will be fed into your analytics for further review.
From there, the user will see the same dynamic number each time they visit your website. This make sure that the original source (the source from where the visitor came for the first time) is preserved, which helps you analyze the efficiency of each source that leads to your website.
How does Dynamic Number Insertion work?
Now you can get Dynamic Number Insertion up and running on your website within few minutes using CallRoot.
- Create campaign on CallRoot to track all visitors on your website.
Now you can easily track which source is driving more phone calls for you using CallRoot - Dynamic Number Insertion.
Track calls directly on Google Analytics
CallRoot Dynamic Number Insertion swap number on your website dynamically and track the source of the visitor as well.
Once the visitor makes a call, CallRoot automatically log an event ,on your Google Analytics account, of the phone call along with the source of the visitor.
Now you can easily track calls generated by various sources with CallRoot Dynamic Number Insertion for Google Analytics.
How to setup CallRoot Dynamic Number Insertion for Google Analytics?
CallRoot Dynamic Number Insertion for Google Analytics can be easily setup to track calls generated by various sources.
Here is the breif overview of setting up CallRoot Dynamic Number Insertion for Google Analytics:
- Enter the details of your Google Analytics account such as Google Analytics ID, domain and Google Analytics profile type.
Create a Goal on your Google Analytics account where the Event will be logged along with the source.
This is it! once you have completed the above steps. CallRoot will log an event for each call that comes in via Dynamically Inserted Number along with the source.
How I can view the events that are created by CallRoot Dynamic Number Insertion for Google Analytics?
Tracking calls logged by CallRoot Dynamic Number Insertion for Google Analytics is very simple. Here is the brief overview on how you can do the same.
- Go to Events tab on your Google Analytics dashboard.
Click on the event that was created where CallRoot logs the call that comes in. Here you can see the calls that have be logged via CallRoot Dynamic Number Insertion for Google Analytics.
You can also select secondary dimension (that is the source), to view the source of each visitor corresponding to the call they made.
Now you know which source is generated more calls for you and distribute your expenses on each sources (if any) according to the events logged by CallRoot Dynamic Number Insertion for Google Analytics.
You can follow this simple step by step guide to setup CallRoot Dynamic Number Insertion for Google Analytics for your website, here.
CallRoot for Google Adwords
Running ads of your website using Google Adwords?
Find out which ad is bringing more calls for you using CallRoot - Google Adwords conversion tracking for calls.
Every time a visitor arrives on your website CallRoot swaps the number on your website using Dynamic Number Insertion along with tracking the source of the visitor.
If a visitor arrives on your website by clicking on any of your ad and makes a call on the number swapped using Dynamic Number Insertion. CallRoot logs that call as a conversion on your Google Adwords.
Now you can easily track the number of calls generated out of clicks on your ads.
How can I setup CallRoot conversion tracker on my Google Adwords account?
Conversion tracker can be setup for your Google Adwords account by simple authorization process. Here is the brief overview:
- Provide us with the Customer ID of your Google Adwords account and proceed to the authorization.
- Once, you authorize CalLRoot app a conversion tracker will be created on your Google Adwords account.
Now you can easily track number of ad clicks which are converted into a call from visitor.